The path to collapse: 13 mistakes novice restaurateur
In 2017, businessman Danil Gerasimidi founded the company Gastronorma, which is engaged in the design, construction and reconception of catering facilities. The entrepreneurial team from scratch launched more than 350…

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Learning business by watching others succeed
Barack Obama is not the first presidential candidate to use the Internet in his campaign. But Barack Obama is the only one who managed to really teach business lessons with…

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CANCER BREEDING IN HOME CONDITIONS WITH MINIMUM INVESTMENT
Breeding cancers at home brings a stable income, which is provided by stable demand. The competition in this business is weak. Large fish farms do not want to deal with…

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practical point

The path to collapse: 13 mistakes novice restaurateur

In 2017, businessman Danil Gerasimidi founded the company Gastronorma, which is engaged in the design, construction and reconception of catering facilities. The entrepreneurial team from scratch launched more than 350 establishments in the main segments of the restaurant market – cafes, fast food restaurants and coffee houses. Among the Gastronorma clients are Dodo Pizza and Pizza 22 cm chains, the catering unit of the Park Inn Pulkovskaya hotel, All Seasons St. Petersburg restaurants, and the Baltschug Moscow deli. One project brings the company from 50 thousand to 1 million rubles, depending on the volume and complexity of the services provided. On average, a team can take about a month to design a restaurant with an area of ​​250 square meters. Gastronorma’s monthly revenue is 2–4 million rubles. Continue reading

Price policy

What is pricing policy?
Pricing is a pricing strategy. It is influenced by a number of factors:

uniqueness of the product, its quality, level of demand and competition;
state control;
average market prices;
target group of customers;
long-term and short-term goals of your company.
An important role in pricing is played by costs, which is why many companies strive to optimize their Continue reading

How to establish a business

On the topic of how to establish a business, I already wrote in an article on how to organize your business. But since setting up a business is not the easiest thing, let us return to this topic again. In the future, we will probably come back again. In today’s article, I will share my opinion on how to establish a business in terms of its systematization, i.e. division of business processes into several subsystems and their integration, and organization.

I would like to note (although for you, the reader, from the point of view of running your own business it may turn out to be insignificant), that this article was placed under the heading “Starting a business” and not “Doing business”, although, probably, the second would be more correct. But, I think that it is necessary to establish business processes at the very beginning of their business, therefore the article is placed in the “Start of Business”. Although I understand that for a completely novice entrepreneur this is not an easy task, but it is necessary to Continue reading

Realized service: Earning on independent travelers
Inga Khrushcheva can tell everyone who wishes not only how interesting and budgetary it is to travel to different countries, but also how to make money on her hobby. A…

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A selection of business ideas for women who sit at home.
Many women all over the world strive to spend as much time as possible at home with children, but at the same time feel solvent and have achieved something professionally.…

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How to compose fairy tales to order and make money on them
The story of Pavel Parfin about how he and his family did their project, which allows him to earn money from fairy tales. How did you find the idea? My…

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BREEDING OF PHASANAS IN HOME FOR BEGINNERS
Today we’ll talk about all the benefits and nuances of keeping pheasants at home. And also consider all the characteristic features that are inherent in the cultivation of this species.…

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